Int’l conference explores media role in enhancing global connectivity through BRI
ISLAMABAD, Feb. 23 (Gwadar Pro) - The School of Media & Arts, Foundation University of Science & Technology Islamabad, Chinese Media Group, and the Pakistan Research Centre for a Community with Shared Future (PRCCSF) on Thursday organized a one-day international conference on “Role of Media in Enhancing the Global Connectivity through Belt and Road Initiative (BRI)”.
The event highlighted how the Chinese media actively emphasizes promoting BRI trade, attracts investment, and expands the markets of participating countries.
On the sidelines of the conference, a Poster Exhibition titled “Belt & Road Initiative –-A Journey towards a Prospective Future” was held, which was very highly successful. Students showcased and highlighted their artwork on BRI in the displayed exhibition.
Giving opening remarks, Brig (R) Dr. Abdul Ghafoor, Rector/Pro-Rector Foundation University, Islamabad highlighted the role of Chinese media in promoting positivity, maturity, and constructive reality.
He emphasized the establishment of a regional media connectivity center to conduct various joint projects, including conferences, training, and exchange learning programs, to achieve shared aspirations.
Khalid Taimur Akram, Executive Director PRCCSF, Islamabad, stated that China's willingness to collaborate with all parties demonstrates its commitment to achieving a prosperous, interlinked future across the world. He said China seeks to foster an environment suitable for sustainable development and mutual prosperity.
He discussed the prospects for regional countries to enhance connectivity and promote regional trade. The trade cooperation between China and a lot of countries is helping a transition towards a more equitable and interconnected global system, delivering stability, prosperity, and mutual advantage to regions.
Dr. Hina Shahid, Head Department of Arts and Media, Foundation University, Islamabad, noted that it's crucial to acknowledge that the media's role in constructing reality is not inherently negative. With its widespread reach and influence, the media possesses the potential to foster positive change and facilitate informed discourse.
Dr. Wanchu Zhong, Distinguished Research Fellow at the Institute for a Community with Shared Future (ICSF), Communication University of China (CUC) highlighted the cross-continental cooperation framework and the infrastructural development project. She recommended regional cooperation in resolving global challenges such as climate change.
David Haruna Mrisho, Head of Department for Public Relations and Marketing, University of St. Augustine, Tanzania said BRI is turning dreams into reality for a better future. He highlighted the policy coordination involved in making the continental connection.
Dr. Adam Saud, Head of the Social Sciences Department, Bahria University, Islamabad highlighted cultural diplomacy and the significance of promoting soft power.
Concluding remarks were made by Mr. Ovais Ali Khokhar, Chairman, Board of Experts PRCCSF, Islamabad. He reiterated that the BRI provides a new cooperative model to activate global economic development by creating a platform for dialogue, collaboration, and mutual benefit among all. The event was attended by 200 students from the university also.
