OPPO promotes Pak-China ICT cooperation for “Digital Pakistan”
by Mariam Raheem
ISLAMABAD, May 28 (Gwadar Pro) - At the beginning of this year, OPPO successfully won the crown of the first mobile phone market share in China, and OPPO's performance has been outstanding in recent years, from domestic to overseas. Since entering the Pakistani market in 2014, thousands of OPPO stores have sprung up across Pakistan.
Recently, George Long, CEO of OPPO Pakistan, said in an interview with Gwadar Pro that OPPO looks forward to and fully supports the development of 5G infrastructure in Pakistan.
George Long, CEO of OPPO Pakistan
Building a sustainable mobile phone industry with Pakistan
From July 2020 to April 2021, Pakistan imported mobile phones worth $1684.988 million, an increase of 63.98 per cent year-on-year, according to the Pakistan Bureau of Statistics. George Long believes that Pakistan has great market potential and is an opportunity for OPPO and its partners in Pakistan to develop together.
“We can share dividends and work together to build a sustainable mobile phone industry so that the next generation can benefit from different aspects, not just the use of smartphones. OPPO has launched IoT products in Pakistan, such as OPPO Watch, OPPO Band Style, OPPO Enco Air.”
At present, people's lives have been deeply integrated with the Internet and mobile data technology. Throughout the impact of last year's epidemic on life, smartphones played an important role in maintaining close ties between people and added fun to customers’ lives. “OPPO aims at young people, bringing new excitement to the audience in the way of products and marketing. During the epidemic in the second half of 2020, we held the first online Game Show launch for F17 Pro and the first fashion launch for Reno5 in early 2021.” Long mentioned.
Promoting integrated development of ICT industry
OPPO has launched in-depth cooperation such as Bluetooth car keys with Leading Ideal, a new force of car making in China, and Pakistan is also promoting the process of car electrification. In this regard, Long said, “OPPO has announced at MWC Shanghai 2021 that VOOC Flash Charge technology has been opened to automobile companies and upstream chip companies, and that in the future VOOC Flash Charge will provide support for more scenarios, including electric vehicles, and any new developments will be shared with Pakistani users in a timely manner.”
Pakistan plans to launch 5G next year. OPPO has begun to launch 5G-capable devices in Pakistan. The brand R & D department is committed to technological leaps in imaging technology, 5G, AI, AR, VOOC Flash Charge and promoting the R & D process of scroll screen mobile phones.
Ministry of Information Technology and Telecommunication of Pakistan has developed the Digital Pakistan Policy 2021, which outlines the upcoming vision and goals, including the digitization of key sectors, the enhancement of e-commerce infrastructure and the promotion of innovation in the IT sector. “Technology for Mankind, Kindness for the World” is always the North Star for OPPO. “OPPO believes that with the support and help of the Pakistani government, we can make better use of new technologies to promote Pakistan's economic development.” Long concluded.
